Case study
Unlocked Graduates: graduate recruitment
aip were asked to design and build an activation for Unlocked Graduates.
- Client
- Unlocked Graduates
- Service
- Brand activation
The brief
aip were asked to design and build an activation for Unlocked Graduates.
What we built
Students were asked to ‘make every second count’ by answering questions about the organisation and finding keys to unlock locker doors to win prizes.
Through high energy and a striking visual we gave Unlocked the opportunity to stand out on campus. Their position within The Times Top 100 Graduate Employers also jumped up.
